In this episode, Ian Truscott, Editor of Rockstar CMO, plays a sample, chats to Paige […]
Street Knowledge
27: Rockstar CMO FM #27 The Green Room, Emil Kristensen, Robert Rose, and a Cocktail Episode
In this episode, Ian Truscott, Editor of Rockstar CMO, takes us into the Green Room, […]
Backstage Q&A – Eric Jan van Putten – Dynamicweb
This month we go backstage with a shiny new CMO, Eric Jan van Putten who is fresh in post at Dynamicweb, after a diverse marketing career working through the B2B tech marketing ranks, we find out d findwhere this new CMO finds his marketing mojo…
Nothing blurry when you walk the talk
If you follow Kate Bradley Chernis, Co-Founder & CEO of Lately, an A.I. powered social media marketing platform, you’ll know her as an extremely passionate entrepreneur that she puts it all out there. So who better to ask about the blur between home, work, and social?
26: Rockstar CMO FM #26 The Blur, Ian Lowe, Robert Rose, and a Cocktail
In this episode, Ian Truscott, Editor of Rockstar CMO, discusses the latest issue of the […]
The Blur Issue
2020 has been a bit of a blur, many people talk about how lockdown has changed their routine to the point they are unsure what day, week, or month it is, and our work and home lives have become blurred. And that’s the theme for this months issue named after the classic album: Blur.
Authenticity is key when blurring the line between personal and the organizations brand
In her second article for this month’s issue, Jasmine Martirossian, Ph.D., VP Marketing at TÜV SÜD Americas, shares her advice on balancing personal brand and representing your employer and a great example of how to lead when balancing freedom of speech and connected employees.
The Green Room: A bit of a blur
Sounds very rockstar, but this month’s Green Room is literally a bit of a blur. We’ve had an extended period of pandemic lockdown and the separation between home and work has become blurred. We asked six of our rockstar CMOs for their advice.
Who decided the lines?
We caught up with Ted Rubin this month and asked him about the theme of this month’s issue, specifically the blurry lines on social media as we blend our personal lives and social connections with our professional passions and the work we do. His response is typically straight-talking….
The personal brand blur
Accomplished B2B marketer and marketing writer Dennis Shiao shares his experience of balancing his personal brand with that of his employers and what he learned about that blurry line early in his career.
The Swimming Pool #27 – A marketer that wants to be your friend
This month our trip to the Rockstar CMO penthouse balcony, is inspired by business development expert and coach Caroline Kay, as we prepare “a marketer that wants to be your friend” for its watery demise.
Play Stupid Games. Win Stupid Prizes
In the month that saw Tom Goodwin relieved of his duties at Publicis for sharing on social media content that wasn’t to his employer’s taste, we asked Robert Rose for his take on the blurry lines between professional and social
