In this episode, Ian Truscott, Founding Editor of Rockstar CMO, chats to Sally Yates, CMO Xceptor, joins Robert Rose for a cocktail and suggests something we should take a look at from these pages of rockstarcmo.com
In this episode, Ian Truscott chats to L.Michelle Smith, joins Robert Rose for a cocktail and suggests something we should take a look at from the pages here on Rockstar CMO.
In this episode, Ian Truscott, our Founding Editor suggests something to take a look at from the pages of Rockstar CMO. He chats to Jane Scandurra, a senior marketing professional with more than three decades of experience working in technology, internet/online services, life sciences, and advertising and again joins Robert Rose for a cocktail.
In this episode, Ian Truscott, suggests something to take a look at from the latest issue of Rockstar CMO, chats to Wendy Bryant Beswick, CMO of Service Credit Union and again join Robert Rose for a cocktail.
In this episode I suggest one thing I’d like you to take a look at from a previous issue, I chat to David Howland in our interview segment and I join Robert Rose for a virtual cocktail.
Our Rockstar CMOs and writers have served up some fantastic advice this month. From what the pandemic has taught us that we need to keep doing, some tips on virtual events and personal branding, to how to prepare for what is likely to be uncertain economic times. Plus, all the usual shenanigans.
We ask five of our Rockstar CMOs what they’ve learned during the crisis and what practices we should keep as the world slowly emerges from lockdown.
Welcome to The Sample, where we whirl the dial on the interwebs, hit record, and sample what we hear about the topic in this issue. This month our attention is drawn to the tension in marketing right now, about moving forward, waiting and what’s next.
On the tour bus this month is Carlos Doughty, founder of the Martech Alliance, who recently ran a series of virtual events called the MarTechFest Dial-up and we caught up with him to find out how that went.
This month we are joined John Howe-Marshall, Chief Marketing Officer of SplitmediaLabs on the penthouse balcony, ready to give the heave-ho to “Bandwagoning”.