Does the world need another f’in’ marketing podcast?
Find out, with me, Ian Truscott, as I use this podcast as an excuse to chat with friends old and new that I’ve met through my marketing career from techie to CMO and share the marketing street knowledge that will hopefully bring out the Rockstar CMO in you.
This week Jeff Clark discusses how to know when to say “no”, Rebecca Biestman, CMO of Reputation talks about the role of the CMO in developing corporate strategy and Robert Rose discusses purpose vs growth in our marketing.
This week Jeff Clark talks about the hard soft stuff of marketing technology, our guest is Melissa Moody, Co-founder and Head of Marketing at Gated and over a cocktail Robert Rose has a different take on finding your why
This week Ian Truscott and Jeff Clark discuss Winning During Changing Times, Harry Morton, CEO of Lower Street shares tips on commercial podcasting and Robert Rose talks about personalisation in our virtual bar.
This week Jeff Clark and Ian Truscott take a dip into the Rockstar CMO Swimming Pool, Ian chats with Avocet Communications CEO Lori Jones and Robert Rose ponders dating our content in the Rockstar CMO virtual bar.
This week Ian chats with Jeff Clark as he shares some simple tips for brand research & measurement, Ian’s guest is Matthew Woodget of Go Narrative and over a cocktail Robert Rose suggests we back away from tech.
Ian and Jeff discuss A.I in marketing, Jo Janssen makes her podcast debut talking about strategy and innovation in B2C and Robert shares a thought about waiting to speak in the Rockstar CMO virtual bar.
Jeff Clark is inspired by the pyramids in storytelling, author and agency founder Chris Smith talks about his book The Conversion Code and Robert Rose shares his advice for managing up over a cocktail in the virtual bar.