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Rockstar CMO

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Month

May 2022

114: The Dip Into the Swimming Pool with Jeff, Constantly Learning with Lori Jones and Dating Our Content with Robert over a Cocktail Episode
Podcast

114: The Dip Into the Swimming Pool with Jeff, Constantly Learning with Lori Jones and Dating Our Content with Robert over a Cocktail Episode

This week Jeff Clark and Ian Truscott take a dip into the Rockstar CMO Swimming Pool, Ian chats with Avocet Communications CEO Lori Jones and Robert Rose ponders dating our content in the Rockstar CMO virtual bar.

What the F’ is Product Led Growth (PLG)?
B2B Marketing, Marketing

What the F’ is Product Led Growth (PLG)?

You may have heard that there is a new acronym kid on the tech product marketing block; Product Led Growth (PLG), but is this a hit or something only its mother will love?

113: The Ian, Jeff and Simon Grab MOps (Marketing Ops) and Robert Grabs a Cocktail (that is not Rented) Episode
Podcast

113: The Ian, Jeff and Simon Grab MOps (Marketing Ops) and Robert Grabs a Cocktail (that is not Rented) Episode

Ian Truscott and Jeff Clark are joined by Marketing Operations expert Simon Daniels and Robert Rose gets topical with a chat over a cocktail about Elon Musk and rented land

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Yes! But, you can't just say it, man. You've gotta feel it in your blood and guts! If you wanna rock...

Dewey Finn - School of Rock


Marketing is telling the world you’re a rock star. Content marketing is showing the world you are one.

Robert Rose


Marketing is no longer about the stuff that you make, but about the stories you tell.

Seth Godin



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