Ahmed Hassan, independent Digital Transformation Strategist and former Chief Digital Officer at Spark44 suggests we don’t stop our marketing activities as we emerge from the pandemic but adapt them.
Street Knowledge
What do you expect if you speak your mind?
The blurry lines between personal opinion expressed on social media and those aligned with your employer seemed to have done it for Tom Goodwin at Publicis. Keith Smith, MD at the Advertist isn’t surprised and he has a theory about why this is more common as we’re working more from home.
Bring calm to the uncharted waters of COVID-19
As our lives get blurred Jasmine Martirossian, Ph.D., VP Marketing at TÜV SÜD Americas shares with us how she is finding some calm, with a bit of Zen in these stressful times.
The Sample – Blurred Lines
This month on The Sample we spin the dial on the interwebs to discover what you should be grooving to. The topic, the blurring lines between work and home, both at work and on social media.
25: Rockstar CMO FM #25 Focus on the ordinary, the extraordinary Tom Wentworth and a Simple Cocktail
In this episode, Ian Truscott, Founding Editor of Rockstar CMO, dips into the publications virtual […]
24: Rockstar CMO FM #24 Personal Brand, The Punk is Back and a Cocktail
In this episode, Ian Truscott, Founding Editor of Rockstar CMO, dips into its virtual pages […]
23: Rockstar CMO FM #23 Corporate Punk, Actual Punk and a Cocktail
In this episode, Ian Truscott, Founding Editor of Rockstar CMO, plucks something from our publication […]
22: Rockstar CMO FM #22 Dr. Christine Bailey, Cigarettes and a Cocktail
This episode, hosted by Ian Truscott, Founding Editor of Rockstar CMO, features a backstage CMO […]
21: Rockstar CMO FM #21 Lauren Bowden, Green Room and a Cocktail
This is our 21st episode, hosted by Ian Truscott, Founding Editor of Rockstar CMO and […]
20: Rockstar CMO FM #20 Caroline Kay, Miseducation and a Cocktail
This week Ian Truscott, Founding Editor of Rockstar CMO talks about the latest issue of […]
The Times They Are A-Changin’
This month we asked Ted Rubin: Do good marketers need a formal marketing education? His reply is, as ever, straight-talking, insightful and to the point. As times change you need to be open to it and have the passion…
The magic marketer’s potion: An educated mind and attitudinal skills
A debate is raging around whether it’s requisite for marketers to have a marketing degree. Does a marketing degree create a better marketer? Jasmine Martirossian, PhD, is the Vice President of Marketing at TÜV SÜD Americas, gives us her take.
