We ask five of our Rockstar CMOs what they’ve learned during the crisis and what practices we should keep as the world slowly emerges from lockdown.
We asked Ted Rubin, our resident Rockstar CMO, “What does the post Coronavirus new normal mean for you, your organization, and marketing in general?” and as usual we got more than we bargained for, with this fantastic, straight-up advice. It’s time to hit reset.
In this article, our straight-talking resident Rockstar CMO Ted Rubin argues for the human touch in the relationship marketers have with their data.
The Green Room, our excuse to do our best Colombo impression and ask “Just one more thing” to the wonderful Rockstar marketers we’ve gone backstage with. This month we chatted about marketings’ relationship with product development.
Our resident Rockstar CMO Ted Rubin tells it straight. If you want better products and better marketing then you had better listen, not just to Ted, but to your customers and in the age of socially connected communities, who better to do this than marketing?
‘Tis the season to be shopping and Ted Rubin, our straight-talking resident rock star and Photofy CMO gift-wraps this timely reminder for retailers and brands. It’s not just the brand, product or price, it’s the experience.
Our resident Rockstar CMO, Ted Rubin, keeps it simple and tells it straight; influencer marketing is about looking people in the eye and building relationships.
When you find that potential partner, this advice, that our resident Rockstar Ted Rubin got for his first sales role, holds true today.
Inclusion of diverse marketing ideas starts early in the process when we brainstorm – and our resident Rockstar CMO Ted Rubin tells it straight; avoid the groupthink, include the right people and listen
What’s the key to an unwavering marketing focus? Our resident Rockstar Ted Rubin tells it like it is – keep the customer front and center, avoid unnecessary automation and ditch the bots.