This week Ian chats with Jeff Clark as he shares some simple tips for brand research & measurement, Ian’s guest is Matthew Woodget of Go Narrative and over a cocktail Robert Rose suggests we back away from tech.
Month
April 2022
111: The A.I. and Marketing with Jeff, Brand Strategy and Innovation with Jo and Listening Before Speaking with Robert and a Cocktail Episode
Ian and Jeff discuss A.I in marketing, Jo Janssen makes her podcast debut talking about strategy and innovation in B2C and Robert shares a thought about waiting to speak in the Rockstar CMO virtual bar.
110: The Jeff Walks Like An Egyptian, Chris Smith Shares The Conversion Code and Robert is Managing Up with a Cocktail Episode
Jeff Clark is inspired by the pyramids in storytelling, author and agency founder Chris Smith talks about his book The Conversion Code and Robert Rose shares his advice for managing up over a cocktail in the virtual bar.
109: The Challenger Brand with Jeff, 3 Marketing Thoughts with Ian and a Strategic Cocktail with Robert Episode
This week Jeff Clark discusses being a challenger brand with our host Ian Truscott, Ian then shares 3 marketing thoughts before joining Robert in the virtual bar for a chat about being strategic.
108: The Journeys with Jeff, Tim Hines the Marketing Starter and Robert Unlocks Expertise over a Cocktail Episode
Ian Truscott and Jeff Clark discuss five different B2B buyers models, Ian’s guest is the Marketing Starter Tim Hines and Robert Rose shares how to unlock content from your experts..