In this week’s episode, Ian Truscott, Editor of Rockstar CMO, shares this months top ten articles, interviews Rachel Eisenhauer, VP of marketing at SundaySky, and retires for the weekend with a cocktail with Robert Rose.
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This week I dip into our virtual pages and encourage you to explore the Top Ten articles on Rockstar CMO over the last 90 days, including articles from Jane Scandurra, Ted Rubin, and Jasmine Martirossian. And backstage interviews with Eric Jan van Putten, VP Marketing at Dynamicweb, Sally Yates, CMO of Xceptor, and founder and CEO of Lately, Kate Bradley Chernis.
On the mainstage for the interview, this week I chat to Rachel Eisenhauer, VP of Marketing at SundaySky a video customer experience platform; we learn about delivering personalized video content, the importance of video during the pandemic for brands expressing empathy, and how, as a marketer, Rachel is tired of the question “can we get some PR on this?”.
Finally, I again join Robert Rose, Chief Trouble Maker at The Content Advisory in the Rockstar CMO bar; we talk American football, the new trailer for Dune and remixing your content.
Enjoy!
Links
- Top Ten articles on Rockstar CMO
- Rachel Eisenhauer on LinkedIn and Twitter
- SundaySky
- Robert Rose on Twitter and LinkedIn
- Robert Rose at The Content Advisory
- Content Marketing World 2020
- PNR With This Old Marketing Podcast
- #FridayConcoction
The wonderful Piano Music is by Johnny Easton shared under a creative commons license.
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