This week Ian Truscott, Founding Editor of Rockstar CMO talks about the latest issue of Rockstar CMO, chats to a business development expert and coach Caroline Kay, and retires to the virtual Rockstar CMO bar with a cocktail with Robert Rose. 

This week I talk about the latest monthly drop of Rockstar CMO, The Miseducation of Lauryn Hill Issue, and the theme “Do good marketers need a marketing education?” and I have a little rant about that.

This week’s guest is Caroline Kay, a Business and Success Coach that works with creative and service led business owners to grow fast so that they can make a bigger impact on the world. Caroline has devised business development strategies for the world’s biggest brands and creative agencies, she now lives in Italy and runs her coaching business from London, York and Rome, from where I spoke to her. I really enjoyed the conversation, I hope you do too.

I again retire to the Rockstar CMO virtual bar and find Robert Rose, Chief Troublemaker at The Content Advisory, who suggests a cocktail to get our weekends going and one marketing thought we might consider as we sip it in a dream location. 


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Piano Music by Johnny Easton shared under creative commons license.

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