What new year’s marketing publication would be complete without predictions? In this article, Eric Jan van Putten, VP Marketing at Dynamicweb offers his perspective on 3 trends we should be looking for in digital marketing.
Author: Eric Jan van Putten
Eric Jan van Putten currently runs Marketing at Dynamicweb. He believes that marketing is a function that works in close collaboration with Sales, Customer Operations, and Product Strategy.
Eric’s experience over the last 15 years ranges from field marketing to marketing operations to leading marketing in international software vendor companies
Even when your Commerce has an ‘e’, you need to think about the rent
We asked Eric Jan van Putten, VP Marketing at Dynamicweb, should we build our content strategy and audience on rented land? Eric gives us a great perspective through an eCommerce lens.