This week in The Rose and Rockstar, Ian and Robert discuss skills, AI, and business transformation.
Street Knowledge
265: The Rockstar CMO Studio: Cathy, Fields, and Meadows
This week, Cathy makes her monthly visit to the studio, and this week, she and Ian discuss localization
11: The Rose & Rockstar: Ignoring Mark Twain
This week in The Rose and Rockstar, ignoring the advice of Mark Twain, the chaps tackle brands navigating the politicization of everything.
264: The Rockstar CMO Studio: First 90 Days of Knowledge
This week, Jeff Clark is back to kick off a new series about a CMO’s first 90 days, and the chaps discuss the fundamentals of knowledge marketing.
10: The Rose & Rockstar: Are Corporate Websites Dead?
This week in The Rose and Rockstar, over a cachaça cocktail, Ian and Robert discuss the future (or not) of corporate websites.
263: The Rockstar CMO Studio: Simon Saves the MQL (Kidding!)
This week, Simon Daniels joins the show after a two-year break, to share his marketing and revenue ops experience.
9: The Rose & Rockstar: Content, Charisma & Community
This week in The Rose and Rockstar, over a luxurious cocktail, Ian and Robert discuss thought leadership in the AI age and the importance of charisma.
262: The Rockstar CMO Studio: Cathy Comms Chat
This week, Cathy and Ian discuss communication, inspired by some evergreen advice on email best practices.
The Rose & Rockstar: Gated Communities
This week in The Rose and Rockstar, over a fabulous cocktail, Ian and Robert discuss creating communities as an extension of gating content.
261: The Rockstar CMO Studio: Awareness SNAFUs
This week, Jeff and Ian discuss the AMPED buyer’s journey and the challenges buyers see during the awareness phase.
7: The Rose & Rockstar: Just Say No!
This week in The Rose and Rockstar, over a fabulous cocktail, Ian and Robert discuss the power of saying no in marketing.
260: The Rockstar CMO Studio: Thomas Peham, GEO and Otterly
This week Thomas Peham is back for a chat about how generative AI is affecting search and a new project he is working on.