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Previous Issues
The Beat by Rockstar CMO You are about to witness the power of marketing street knowledge
- Ghetto Storyby Ian Truscott on February 2, 2026 at 8:23 pm
Five fails if we f’up The Story fundamental
- Groove is in the Heartby Ian Truscott on January 26, 2026 at 7:48 pm
A bit of Deee-lite this week, with a 3 D’s model.
- Panic!by Ian Truscott on January 12, 2026 at 5:50 pm
How do we cope with the pipeline crisis?
- Bubblesby Ian Truscott on January 5, 2026 at 4:05 pm
Are we forever blowing AI bubbles?
- Last Christmasby Ian Truscott on December 15, 2025 at 8:53 pm
Yep, again, sorry!
- Sowing the Seeds of Loveby Ian Truscott on December 8, 2025 at 7:00 pm
Solution selling to the LLMs