In this week’s episode, Ian Truscott, Editor of Rockstar CMO, shares their top ten articles, interviews Rachel Eisenhauer, VP of marketing at SundaySky, and retires for the weekend with a cocktail with Robert Rose.
—
This week Ian Truscott encourages you to explore the Top Ten articles on Rockstar CMO over the last 90 days, including articles from Jane Scandurra, Ted Rubin, and Jasmine Martirossian. And backstage interviews with Eric Jan van Putten, VP Marketing at Dynamicweb, Sally Yates, CMO of Xceptor, and founder and CEO of Lately, Kate Bradley Chernis.
On the mainstage for the interview, this week is Rachel Eisenhauer, VP of Marketing at SundaySky a video customer experience platform; we learn about delivering personalized video content, the importance of video during the pandemic for brands expressing empathy, and how, as a marketer, Rachel is tired of the question “can we get some PR on this?”.
Finally, Ian joins Robert Rose, Chief Trouble Maker at The Content Advisory in the Rockstar CMO bar; they talk football, the new trailer for Dune, and remixing your content.
Enjoy!
Links
- Top Ten articles on Rockstar CMO
- Rachel Eisenhauer on LinkedIn and Twitter
- SundaySky
- Robert Rose on Twitter and LinkedIn
- Content Marketing World 2020
- Robert Rose at The Content Advisory
- PNR With This Old Marketing Podcast
- #FridayConcoction
—
The wonderful Piano Music is by Johnny Easton shared under a creative commons license.
—
You can subscribe on all good podcasting platforms (and some rubbish ones too), including Apple Podcasts | Spotify | Stitcher | Many others
Learn more about your ad choices. Visit megaphone.fm/adchoices
Ready to rock?
Fancy a chat about this? Or maybe we can help with our advisory services or get in touch!
Subscribe
Join hundreds of your peers and get your weekly fix of marketing street knowledge from the Rockstar CMO community.
Share this article
Author
