Rockstar CMO
The Rockstar CMO F'in' Marketing Podcast

The Rockstar CMO F'in' Marketing Podcast

Does the world need another f'in' marketing podcast? Our host and 4xCMO Ian Truscott asked this in 2020, and the world said "no", but he did it anyway - and each week with his guests and chums, he shares B2B marketing street knowledge - the authentic, practical marketing strategy advice that will bring out the rock star marketer in you. Learn more, follow, and get the show notes at https://rockstarcmo.com.

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Latest Episodes

The Curating a Martech Museum and Questions of Provenance Episode

The Curating a Martech Museum and Questions of Provenance Episode

October 3, 2026

The Marketing Horsepower and Jargon Busting Episode

The Marketing Horsepower and Jargon Busting Episode

September 27, 2026

The Death (or not) of DXP and the Death (or not) of Blogging Episode

The Death (or not) of DXP and the Death (or not) of Blogging Episode

September 19, 2026

The State of Content Operations and an Expensive Way to Be Stupid Episode

The State of Content Operations and an Expensive Way to Be Stupid Episode

September 12, 2026

All Episodes

Features

“Marketing is telling the world you’re a rock star. Content marketing is showing the world you are one.”

Robert Rose

“Marketing is no longer about the stuff that you make, but about the stories you tell.”

Seth Godin

“Yes! But, you can't just say it, man. You've gotta feel it in your blood and guts! If you wanna rock...”

Dewey Finn – School of Rock

“I’m not doing this to be a popstar. I’ve had plenty of money and attention. I’m doing this for credibility.”

Lisa Marie Presley

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